Market Research Analysts
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service.
SOC 13-1161
AI exposure: 62/100
targeted tier. The score is a relative index of task exposure from 0 to 100. It is not a percentage chance of losing a job or a forecast of layoffs. Individual tasks, employer choices, adoption, and regulation all matter.
| Occupation | Exposure /100 | Median annual wage | Stored growth projection | Employment |
|---|---|---|---|---|
| Market Research Analysts | 62 | $74,680 | +8% | 905,000 |
Skills associated with this occupation
- Analytics
- Critical Thinking
- Communication
- Mathematics
- Research
Frequently asked questions
Will AI replace Market Research Analysts?
The Index cannot predict whether AI will replace an individual Market Research Analysts role. Its 62/100 score is a relative estimate of task exposure, not a probability of job loss.
What does the exposure score mean?
The published value is 62/100, in the Targeted band. Higher values indicate greater estimated exposure within the model. It is not a measured share of tasks or a government employment forecast.
What wage and growth figures are available?
The source profile lists $74,680 median annual wage and 8% projected growth, with no source projection window recorded. Check original source dates and local conditions before treating those as current opportunities.
Can my personal assessment differ?
Yes. A generated assessment can consider the tasks you describe; an occupation-based fallback uses a broader baseline. Both are estimates. A different result is not proof that your job has changed.
Sources and methodology
The score is a relative index of task exposure from 0 to 100. It is not a percentage chance of losing a job or a forecast of layoffs. Individual tasks, employer choices, adoption, and regulation all matter.
The Index uses stored BLS-based occupation data. O*NET, OECD capability indicators, and task-exposure research are contextual references. The derivation of the stored occupation scores is not reproducibly documented in the published dataset.
The source snapshot does not record the wage-survey year or employment-projection window. Check the original BLS release before treating these figures as current. Editorial changes and export dates do not establish data freshness.
Related occupations
| Occupation | Exposure /100 | Median annual wage | Stored growth projection | Employment |
|---|---|---|---|---|
| Railroad Brake, Signal, and Switch Operators and Locomotive Firers | 62 | $74,530 | -5% | 14,200 |
| Claims Adjusters, Examiners, and Investigators | 62 | $75,070 | -4% | 301,200 |
| Locomotive Engineers | 62 | $78,620 | -5% | 37,000 |
| Subway and Streetcar Operators | 62 | $79,230 | +3% | 8,700 |
| Budget Analysts | 62 | $84,940 | +3% | 55,600 |
| Architectural and Civil Drafters | 62 | $63,840 | +0% | 78,400 |
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